Here’s a selection of marketing methods from photographers I’ve surveyed. Head over to instagram for more discussion: https://www.instagram.com/p/C0PNiUiu18K
I am strictly word of mouth.
My philosophy in general has been “throw enough shit at the wall and some of it is bound to stick.
At the end of the day, I’ve found the most success with in-person events (trade shows, speaking panels, etc) where I can get face time with the right people.
I have better luck with Instagram and LinkedIn.
I mainly market on Instagram, LinkedIn and my website.
Putting time and effort into a strong and visually appealing website has done more for my business than anything else.
My biggest effort goes into SEO where I rank number one in google for several key terms in my target markets.
I find most of my work comes through referrals from past/present clients.
Word of mouth and Cold emails.
I’m a huge fan of trying to meet as many people as you can in person.
word of mouth.
I think that creating coherent bodies of personal work, then submitting them for features in prominent online magazines is pretty much the best marketing you can do.
Instagram is of course the necessary evil and undoubtedly the most important marketing tool for a photographer
Instagram, Google, Facebook and word of mouth are my highest returning markets.
I would prefer to invest energy into LinkedIn being a B2B business this gets the right eyeballs on my work.
I rely on social, website and word of mouth
I really built my brand heavily thru instagram. Everything else has been word of mouth
I have an Instagram, which is meh, and I go out and approach people, or cold call people, which is better.
Word of mouth is my best marketing. I make sure that I do my best to please any client, but or small as they might tell someone else about me. I also do a lot of emails to photographers, agents and producers.
Just posting candidly on Instagram. Haven’t sent personal marketing out besides what my agency shares.
I’ve started sending out a newsletter, which has been fun. I’ll take meetings when I’m in different cities. I keep up with clients on Instagram.
My agent does most of the marketing. They send out newsletters all the time, and they take meetings constantly.
to be completely honest, I’m not sure what’s effective anymore.
I invested a lot in my network in the beginning, reconnecting with old contacts, posting a lot on social media, and cold emailing/newsletters.
Other then maintaining a current website and posting on Instagram, we have not marketed in the traditional sense for years.
Typically word of mouth and when people who hire us change jobs is how we pick up new clients.
Most effective out of that is Linkedin
Only marketing is keeping up with Instagram posts.
Email is my gold for marketing all of my business buckets
Wonderful Machine – every once in a while someone reaches out who finds me there.
I’ve been on Found, BLVD, Wonderful Machine, Luupe, and PhotoPolitic. The only one that has gotten me any interaction was Wonderful Machine where I at least got to put in two bids for large projects.
doing in-person meetings in all major cities 4 times a year.
Since I was never chasing giant commercial clients, most of my marketing focused on building personal relationships with people within my market.
I’ve had great success by shooting and sharing ambitious personal projects that were picked up by local and national press.
SEO is ever