The Art of the Personal Project is a crucial element to let potential buyers see how you think creatively on your own.  I am drawn to personal projects that have an interesting vision or that show something I have never seen before.  In this thread, I’ll include a link to each personal project with the artist statement so you can see more of the project. Please note: This thread is not affiliated with any company; I’m just featuring projects that I find.  Please DO NOT send me your work.  I do not take submissions.

Today’s featured artist:  Chava Oropesa

Con Mucho Cariño

A soul-warming collection of my Mon’s recipes.

Let me tell you why this project is so important to me. My mom was a great cook, she was a full-time home maker and made all our meals from scratch. She created a handwritten cookbook with all her recipes, and some handed down from her mother and grandmother. There were over 120 recipes and my dad, being an engineer, created a way of organizing and indexing as my mom continued to add new recipes to her book.

The recipes are so delicious and remind me of my life in Mexico while living with my parents. Both of them have passed on, and for a few years I have been thinking of a way to honor them by cooking my mom’s recipes and photographing the process. I am also hoping this project will help keep some of these wonderful recipes alive.

Why “Con Mucho Cariño”? Because that’s the way my mom would sign off her letters when writing to me: “With lots of love”.

I also believe her recipe’s secret ingredient was that too, lots of love.

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I’m Chava, an Oakland based Photographer and Creative Director whose love for photography and food, and even the packaging it comes in, has transformed into my life’s passion.

Growing up in Mexico City filled my life with colorful culture which has deeply influenced both my design style and photography.

To see more of this project, click here

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APE contributor Suzanne Sease currently works as a consultant for photographers and illustrators around the world.  She has been involved in the photography and illustration advertising and in-house corporate industry for decades.  After establishing the art-buying department at The Martin Agency, then working for Kaplan-Thaler, Capital One, Best Buy and numerous smaller agencies and companies, she decided to be a consultant in 1999.  Follow her at @SuzanneSease.  Instagram

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