Photographer Rep Heather Elder has a post up on AI in photography from a reps point of view:


Yes, AI is terrifying. Yes, it is ok to be afraid.  And yes, it is changing our industry. But it is here; so you should not ignore it and hope it goes away. Now is the time to educate yourself. Whether you choose to sell against it or advocate for it (or both), you will need to understand it because the person bidding alongside you and the creative you want to work with most certainly will. ”


Craft will see a resurgence. Just like any artistic endeavor you need to be talented. The best work will always rise to the top and this is because the best photographers understand all that is required to create a truly compelling photograph.


Read the whole post here:

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