The Art of the Personal Project is a crucial element to let potential buyers see how you think creatively on your own.  I am drawn to personal projects that have an interesting vision or that show something I have never seen before.  In this thread, I’ll include a link to each personal project with the artist statement so you can see more of the project. Please note: This thread is not affiliated with any company; I’m just featuring projects that I find.  Please DO NOT send me your work.  I do not take submissions.

 

Today’s featured artist:  Jason Lindsey

 

CRACKS IN THE ICE

As I look to the future, to the world that my son will inherit, and to the forest where I live that may soon be on fire, climate change and the immediate impact on the environment constantly weighs on my mind. To research this devastating phenomenon, I acquired a series of educational glass slides to examine and consider. Each revealed a vintage photograph of glaciers, now disappearing or already gone. I shattered the glass negatives to call attention to this loss and fragility of our planet, but also to echo an experience with my newborn son’s first four month’s stay in the Neo-Natal Intensive Care or his 20 surgeries and six years of 120-hour a week home nursing. Cracks in the Ice is a metaphor for the precariousness and vulnerability of those I love. It is also a way to speak to the profound loss from global warming and a planet under siege.

The “Cracks in the Ice” project was inspired by my 15-year-old son, Björn. During one of our many daily chats, he asked about Climate Change and what the world will look like in the future. I realized I had only murky visions of that future myself and could not give him a clear answer. His precarious start to life and surgeries makes him crave stability. As a father, I hated that I could not provide much clarity for Björn and knew I needed to explore this idea with a photography project. “Cracks in the Ice” was born.

 

To see more of this project, click here

Instagram 

 

APE contributor Suzanne Sease currently works as a consultant for photographers and illustrators around the world. She has been involved in the photography and illustration industry since the mid 80s.  After establishing the art-buying department at The Martin Agency, then working for Kaplan-Thaler, Capital One, Best Buy and numerous smaller agencies and companies, she decided to be a consultant in 1999. She has a Twitter feed with helpful marketing information because she believes that marketing should be driven by brand and not by specialty.  Follow her at @SuzanneSeaseInstagram

Success is more than a matter of your talent. It’s also a matter of doing a better job presenting it.  And that is what I do with decades of agency and in-house experience.

 

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