The Art of the Personal Project is a crucial element to let potential buyers see how you think creatively on your own.  I am drawn to personal projects that have an interesting vision or that show something I have never seen before.  In this thread, I’ll include a link to each personal project with the artist statement so you can see more of the project. Please note: This thread is not affiliated with any company; I’m just featuring projects that I find.  Please DO NOT send me your work.  I do not take submissions.

 

Today’s featured artist:  Ashton Ray Hansen

It’s been three years since I first discovered #vanlife and two years since my VanLife project was first featured on A Photo Editor. In those three years I have met some incredible humans and have heard some inspiring journeys. People from all over the world who have made the decision to down-size and simplify their lives while trying to minimize their footprint on this planet—finding more economical ways to live, creative ways to utilize space, and building a stronger, tighter-knit, community. This has become a lifestyle that fills them with love and purpose.

My fiancé and I have dabbled into the van life culture to experience it for ourselves and, although, this is not a lifestyle that fits our goals and needs, there is much we have adapted into our own rhythm. We’re more of Overlanding adventurists and have been able to incorporate the “tiny-living” mindset on our own adventures. We still dream of owning our own van someday, albeit, for shorter, less permanent travels. Until then, we’ll continue to admire and romanticize of those who are living “the dream.”

To see more of this project, click here.

APE contributor Suzanne Sease currently works as a consultant for photographers and illustrators around the world. She has been involved in the photography and illustration industry since the mid 80s.  After establishing the art buying department at The Martin Agency, then working for Kaplan-Thaler, Capital One, Best Buy and numerous smaller agencies and companies, she decided to be a consultant in 1999. She has a new Twitter feed with helpful marketing information because she believes that marketing should be driven by brand and not by specialty.  Follow her at @SuzanneSeaseInstagram

Success is more than a matter of your talent. It’s also a matter of doing a better job presenting it.  And that is what I do with decades of agency and in-house experience.

 

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