The Art of the Personal Project is a crucial element to let potential buyers see how you think creatively on your own.  I am drawn to personal projects that have an interesting vision or that show something I have never seen before.  In this thread, I’ll include a link to each personal project with the artist statement so you can see more of the project. Please note: This thread is not affiliated with any company; I’m just featuring projects that I find.  Please DO NOT send me your work.  I do not take submissions.

Today’s featured artist:  Sara Forrest

Prom night featuring six juniors in my home town of Topeka, KS. This series is part of an ongoing project on youth in America. I started my photography career in small town Kansas and always am thankful for it. I work now all over photographing ad campaigns and editorials worldwide and owe my drive to this place in the middle of the US. This vast landscape isn’t anything particularly special to many on the coasts, but it is very special to me. It’s a unique perspective to be from here and to have left for so long and to come back and appreciate it. Today it has the faint smell of the spring grassland burns – lush regrowth soon to follow. When life feels spun out due to the crazy work and travel schedules or other circumstances, I always come back and feel grounded and recentered working on this project in this space. It is my hope I can always continue to learn and understand people anywhere in the world, starting with where I started too.

To see more of this project, click here.

APE contributor Suzanne Sease currently works as a consultant for photographers and illustrators around the world. She has been involved in the photography and illustration industry since the mid 80s.  After establishing the art buying department at The Martin Agency, then working for Kaplan-Thaler, Capital One, Best Buy and numerous smaller agencies and companies, she decided to be a consultant in 1999. She has a new Twitter feed with helpful marketing information because she believes that marketing should be driven by brand and not by specialty.  Follow her at @SuzanneSeaseInstagram

 

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