Email is good, email is bad, postcards are good, postcards are bad, etc … Everyone wants the magic bullet, the cheap, easy and quick path to fame and fortune. Since that doesn’t actually exist, here are three photographer’s ideas on more creative approaches.
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All three are wonderful ideas – easiest is probably the lunchbox, since it doesn’t require extra shooting or non-profit projects like the magazine idea.
This quote is awesome. I have been saying this all along…The rules never changed. The medium(s) in which you show your work have gotten broader.
Make work and show it to as many people as possible IN PERSON.
There are no shortcuts to any place worth going- Beverly Sills
Promos are only good if they look AMAZING or TERRIBLE.
I want to suggest a new and innovative method for photographer to promote themselves – using branded usb flash drives. USB flash drives are portable, yet powerful storage devices.
You can brand yourself by having your business name and business contact info or website url imprinted on the usb flash drives.
Since USB flash drives are popular and commonly used, your brand get great exposure and visibility.
You can use them a few ways.
(1) preload them with your portfolio and hand them out to your prospects.
(2) Give them as gifts to your clients, loaded with photos that you just took for them.
Check out flashbay.com to learn about different models of USB flash drives you may use for your promotion.
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