Teens appear to be willing to curtail illegal downloading when told they face fines or jail time.
This finding, among many in a survey published by Microsoft (NSDQ: MSFT) on Wednesday, is the basis for the software company’s new campaign to teach teens respect for intellectual property rights.
[…]Microsoft’s survey found that about half of the teenagers surveyed (49%) said they are not familiar with the rules and guidelines for downloading content from the Internet. Only 11% understood the rules well, and of those, 82% said downloading content illegally merits punishment. Among those unfamiliar with the law, only 57% supported punishment for intellectual property violations.
[…]Nevertheless, Microsoft wants to correct teens’ woeful ignorance. To do so, it has turned to Topics Education, a developer of custom curricula, to create a curriculum called “Intellectual Property Rights Education” for middle school and high school teachers. The Microsoft-sponsored curriculum consists of Web-based resources and case-study driven lesson plans that aim to engage students about intellectual property issues.
Read about it (here). Via, Slashdot.