I had a fashion shoot implode the other day after we finished casting and scouting locations, so we quickly scrambled to put another one together and I had 3 days to get a photographer on board. To shoot fashion at our rag a photographer has to be approved by myself, the Fashion Director and the Creative Director. If one of us doesn’t agree they’re rejected. This, as you might imagine, can be difficult especially when you have 3 days so the process usually amounts to me pitching photographers I know will be available and the CD pitching photographers that are most likely booked till Easter and the FD spiking a few here and there for various reasons. When we finally settle on a couple we all agree on I quickly call the agent to check availability and depending on who the agency is you either get a quick answer or you get “I’ll see what can be moved around” and no answer for like a day.
While, I like all the photography that’s come out of this process when you’re in the middle of the logjam it SUCKS.