The Art of the Personal Project is a crucial element to let potential buyers see how you think creatively on your own.  I am drawn to personal projects that have an interesting vision or that show something I have never seen before.  In this thread, I’ll include a link to each personal project with the artist statement so you can see more of the project. Please note: This thread is not affiliated with any company; I’m just featuring projects that I find.  Please DO NOT send me your work.  I do not take submissions.

Today’s featured artist:   Adam Pass


“As an artist, I am constantly seeking inspiration for my work. What could be more inspiring than the humble Icelandic hot dog? This legendary street food can be found on nearly every corner in the country. Their abundance and affordability make them a go-to snack for locals and visitors alike.

But beyond the delicious flavor and convenience, I was drawn to the quiet beauty of the experience. An empty late-night stand offers a sense of calm and solitude in the midst of a busy city. From the steaming sausages on the grill and the colorful condiment bars, to the vendor preparing the hotdogs with care, each photograph tells a story of tradition and the simple pleasures of life. Through my photography, I sought to capture the quiet, meditative side of this Icelandic staple.

Whether you prefer yours with ketchup and mustard or the more traditional toppings of sweet brown mustard and crispy fried onions, there is something for everyone to enjoy. If you ever find yourself in Iceland, be sure to grab a hot dog and take a moment to soak in the unique atmosphere and culture of this beautiful country.”


To see more of this project, click here


APE contributor Suzanne Sease currently works as a consultant for photographers and illustrators around the world. She has been involved in the photography and illustration industry since the mid 80s.  After establishing the art-buying department at The Martin Agency, then working for Kaplan-Thaler, Capital One, Best Buy and numerous smaller agencies and companies, she decided to be a consultant in 1999. She has a Twitter feed with helpful marketing information because she believes that marketing should be driven by brand and not by specialty.  Follow her at @SuzanneSeaseInstagram

Success is more than a matter of your talent. It’s also a matter of doing a better job presenting it.  And that is what I do with decades of agency and in-house experience.

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