The Art of the Personal Project is a crucial element to let potential buyers see how you think creatively on your own. I am drawn to personal projects that have an interesting vision or that show something I have never seen before. In this thread, I’ll include a link to each personal project with the artist statement so you can see more of the project. Please note: This thread is not affiliated with any company; I’m just featuring projects that I find. Please DO NOT send me your work. I do not take submissions.
Today’s featured artist: Emily Wilson
Malle Mile
It took a year for all the pieces to come together for this project. I’d befriended UK Artist D*Face while he was working on murals in Las Vegas. Last year, while photographing him in Seattle I learned that in addition to being a world-renowned visual artist, he creates custom artwork for motorbikes and designs for the apparel brand he started called, Rebel’s Alliance. When he told me about this other business and passion project of his, my head starting spinning with ideas for photographing it. I knew I’d need to go to where the culture and creative energy was happening.
It all finally happened in July, on one of the hottest days in London’s history. I met him at his studio in Shoreditch, London and 7 of us helped load up the bikes and merch, then drove about an hour south to Kevington Hall.
I photographed 3 days from sun up to sun down at Malle Mile event and loved being able to completely immerse myself into the moto culture and community. Just about everyone there was camped out in the grassy fields around Kevington Hall. It rained half the time but it never dampened any spirits. There was mud, motors revving, great coffee and a cooler full of beers and rose’. There were people from all over the world represented on custom “built not bought” bikes.
Learning to ride wasn’t on my to-do list before this, but it sure is now.
To see more of this project, click here.
APE contributor Suzanne Sease currently works as a consultant for photographers and illustrators around the world. She has been involved in the photography and illustration industry since the mid 80s. After establishing the art buying department at The Martin Agency, then working for Kaplan-Thaler, Capital One, Best Buy and numerous smaller agencies and companies, she decided to be a consultant in 1999. She has a new Twitter feed with helpful marketing information because she believes that marketing should be driven by brand and not by specialty. Follow her at @SuzanneSease. Instagram
Success is more than a matter of your talent. It’s also a matter of doing a better job presenting it. And that is what I do with decades of agency and in-house experience.