Christopher Stolz

Who printed it?
Newspaper Club printed it, they did an excellent job and even reached out to me before they printed to double check print quality. I really like the ease of use they provide.

Who designed it?
I got input from my graphic designer friend but this is my first paper so I designed it myself. I used one of the basic templates provided by Newspaper Club to keep it simple. I wanted the promo to feel like an old paper you’d pick up from a paperboy.

Originally, I tried to do small postcards, but my designer friend told me, “you’re a big man, you need a big paper,” so I listened to that advice.

Who edited the images?
I wanted to show the work that I’d want to look at in a newspaper, so I edited the images myself. These are very personal images to me. I really enjoyed making them and they’re kind of raw, imperfect. They have a feel to them that I want in all my images.

How many did you make?
I made 100 prints, they went a lot quicker than I thought they would. I’m going to shoot for 300 next time I make a promo this size.

How many times a year do you send out promos?
I plan on sending out bi-annual promos this year and eventually quarterly next year. I like the idea of issues.