“Byliner Originals,” which will edit and publish new journalism for a tablet platform. (They’re aiming for pieces in the 8,000-to-35,000 word range — long by most journalism standards, but still short enough to be read in one sitting.) To complement that endeavor, Byliner will also launch what sounds like a fairly elaborate website for nonfiction afficionados. The site will include author pages that will allow Byliner’s writers to tout their personal brands and connect with readers — an intuitive choice — and will also aggregate conversations about those stories from around the web.
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FINALLY!
But I think this is where newspapers should’ve gone a long long time ago. People make a conscious decision to sit down with a newspaper or a magazine, so they’re already more prone to indulge in long-form writing — and if the layout is gorgeous with nicely played photographs — it’ll look more attractive than a blizzard of words.
Despite their “unlimited supply of space” (I know that’s an incorrect statement) I think websites are perfect for news briefs. Then they can tout their brand/flaghsip dead tree publications on their website: “and if you want to read more, check out our in depth article in our printed publication. …or you can order it here.”
There’s also science out there that says the human brain processes reflected light (books, newspaper, things on the wall, The Kindle’s e-ink, movies projected in a theater) more actively, and for longer periods of time, than projected light (TVs, computer screens, e-tablets,) which, among other things, decreases our attention spans, making long-form reading a little tougher than usual.
I imagine our brains will adapt to this new technology in no time, but for the present, it’s certainly something to think about.
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