This seems like a good development for the photography biz:
Starting today in the Flickrverse, Flickr members and visitors can work with each other through a new program with Getty Images called “Request to License”. We’ve built this program on the success of our launch of the Flickr Collection on Getty Images just over one year ago.
So, how does it work? Under the Additional Information heading on your public photo pages you’ll see a “Want to license” link. Only you see this link. Visitors to your photos won’t.
Clicking the link will take you to your settings page where you can decide if you’d like to join the “Request to License” program. Choose the option that best suits your needs and “Save” to remove the “Want to license” notice from your page. If you join, visitors to your public photo pages will see a Request to License link.
I suppose, if you are holding out hope for some kind of resurgence in the stock photography business it looks like they’ve opened the floodgates for everyone, but the reality is one click licensing for content (license stream, picscout) already exists and is considered a holy grail for companies that can leverage millions of small sales into large profits for them. Giving people the option to buy instead of steal or CC license images is a good thing. It’s only a bad thing if you’re a Flickr photographer who thinks selling images to Getty actually leads somewhere (see BBC Story).
Now when companies go trolling for images on Flickr there’s the possibility that they will run into a real license for something they want to use. For most major advertising companies the liability is too great to dip into the found photo pool so this is not a huge chunk of the pro business we’re talking about.