Who printed it?
I had the postcards printed at smartpress.com – they allowed me to do different versions in the same order which I think helped save on cost in the long run.
Who designed it?
My background is in design, so I designed it myself.
Who edited the images?
Mostly just me – I narrowed the edit down from a much larger selection of images from the past year and a half, and then got some input from friends and colleagues.
How many did you make?
I think it was about 100 sets.
How many times a year do you send out promos?
This was my first, but this year I’d like to get in the regular habit of mailing work out. There’s something so nice about getting a nice postcard or printed piece in the mail.
Tell us how this promo evolved.
As a designer and photographer, spending a lot of time in front of the computer as part of my job is extremely difficult. I really need to get outside, move, and be active on a regular basis. At some point last year I was having a particularly hard time with it, and often found myself wishing I was anywhere but at my desk. At the time I was working at an agency, going through some fairly major health issues, and was slowly losing my mind. So, I began to make a list of places I’d rather be.
The original list went something like this: early mornings, running, dirt roads, sunrises, mountains, streams, road trips, unknown trails, swimming holes, lakes, birds, hiking, cool water, flowers, the desert, climbing, hot springs, two wheels, sunsets, and so on…
The idea slowly morphed and changed, and after talking to a friend I realized it’s not the places I’d rather be that I was dreaming of, but the Places I Am. It’s the places that have inspired me, shaped me, and in some way become a part of me that I was day dreaming about.
Instead of just posting another photo from a past adventure to Instagram, I decided it was time to make something that might stick around a little longer. So I made a website and some postcards. It’s fairly simple, but I think the entire process was somewhat cathartic.
In the end, Places I Am ended up being a small series of photos taken in 2014 throughout Oregon and Washington. The accompanying website can be seen at www.placesiam.com.