The Art of the Personal Project is a crucial element to let potential buyers see how you think creatively on your own. I am drawn to personal projects that have an interesting vision or that show something I have never seen before. In this new revised thread, I’ll include a link to each personal project with the artist statement so you can see more of the project. Please note: This thread is not affiliated with any company; I’m just featuring projects that I find. Please DO NOT send me your work. I do not take submissions.
Today’s featured artist: Patrick Molnar
Pat Molnar’s Artist Statement: The Art of the Personal Project February 2018
We found Village Garage in East Atlanta when we used it as a location for an ad shoot back in November. I had driven by it dozens of times and never given it a second thought. But it’s a real garage — not like the shiny clean chain garages you see popping up in Walmart parking lots — this is authentic. It reminds me of the garages that I worked at during high school. It’s very old school. They’ve got a wood burning stove, everybody smokes, and there are bikini calendars on the walls. There’s absolutely nothing false about it. These guys truly love cars. They specialize in old classics — there are old muscle cars are all over the lot. Some belong to customers, some to the mechanics. They even had my 1st car, same year and everything, in the parking lot — a 1967 Dodge Coronet.
They were kind enough to let me come out and spend some time photographing them and their surroundings. For me, it really just reminded me of being 17 years old again.
To see more of this project and other journal entries, click here.
APE contributor Suzanne Sease currently works as a consultant for photographers and illustrators around the world. She has been involved in the photography and illustration industry since the mid 80s. After establishing the art buying department at The Martin Agency, then working for Kaplan-Thaler, Capital One, Best Buy and numerous smaller agencies and companies, she decided to be a consultant in 1999. She has a new Twitter feed with helpful marketing information because she believes that marketing should be driven by brand and not by specialty. Follow her at @SuzanneSease.