The Daily Promo – Nathan Perkel

- - The Daily Promo

 

Nathan Perkel


Who printed the zine?
Influence Graphics

Who designed it?
I did the layout with some design aid from Ryan Giese

Who edited the image?
Edited by me

How many zines did you make?
Edition of 50

Which of these two promos was more successful and why?
I am personally more attached to the zine because of the amount of work that went into it as well as the experience of shooting it. But the bags seemed to get more of an initial response from people as it was different than most of my promos. Ultimately, both projects yielded a good amount of response and interest in other work of mine

Who printed the bag?
4imprint

Who designed it?
Designed it myself.

Who edited the image?
Edited by me.

How many bags did you make?
100

How many times a year do you send out promos?
2 or 3 printed promos and seasonal email promos

What made you want to do the bags as well as the cards?
I wanted to do the bags as they are functional and offer an extra layer of promotion in the event that they are worn. Also, I hate that in New York, plastic bags are given out so freely. I hope that the bags I made will reduce even just a handful of plastic bags given by stores.

Who printed the cards?
The cards were self-designed and printed by Influence Graphics
I did 250 cards – 100 went with the bags and the extra 150  went out separate to additional photo editors and art buyers as well.

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Heidi Volpe

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