TechCrunch has the goods on Time Inc’s solution to the demise of print media:
Since last summer, Time Inc has been working on a “Manhattan Project” to create a digital magazine for the new breed of color tablet computers soon to come to market. (Condé Nast is also working on a similar concept). Today, I got a sneak peak at a demo of the tablet magazine designed for Sports Illustrated.
Read the story (here).
Here’s a demo of Sport Illustrated on the tablet:
Note the importance of exclusive photography. I also think when navigating by thumbnails photography will be so important to the design.
Gizmodo thinks Time Inc. is high (here):
…But please, satisfy my curiosity before I get on my knees and bow down before your genius: How is this different from a web page? Other than costing ten times as much to produce, that is.
Never mind, I will tell you how: It’s a lot worse. It’s just pasting an old medium into a new one, painting the resulting clusterfuck with two layers of thick varnish.
I feel like anything that mimics a magazine experience on a computer or tablet is simply a stop gap for people who need that familiar look and feel (and annoying page turning sounds). I see no point in passing the limitations of a magazine into a limitless medium like a tablet computer. But, there’s no reason it can’t evolve. You have to start somewhere.
thx for the tip Dylan.